Transforming Communication to Build a Unified Culture

Financial Services
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Transforming Communication to Build a Unified Culture
Financial Services
Over 400 employees, managing over £17 billion in assets

“Game-changing to how I approach all work- life communications.”

Chief Operations Manager

A financial services firm managing over £17 billion in assets needed to unite 400 employees after a major acquisition. The firm recognised that consistent, high-quality communication - both internally and externally - was key to maintaining growth and client confidence.


The Challenge

After the acquisition, the organisation struggled with cultural differences. The merging teams had different values, ways of working, and goals, leading to silos and friction. As a result, they faced:

>> Poor internal collaboration

>> Inconsistent, disengaging external communication


The Cause

We identified two main issues:

>> Cultural Mismatch: The differences between the two teams’ cultures hindered integration.

>> Unclear Communication Frameworks: Without a clear strategy, external messaging lacked clarity and confidence.

These challenges put both the company’s internal culture and its market presence at risk.


Our Approach

To address this, we implemented our "Speak, Listen: Act" Academy - a tailored communication and collaboration programme designed to drive cultural change and improve performance:

  1. Executive Coaching

    • One-on-one coaching for senior leaders helped improve communication skills and align their leadership styles with the firm’s goals.

  2. Workshops

    • Group masterclasses were designed to encourage collaboration, break down silos, and create shared accountability. Leaders walked away with actionable strategies to improve internal and external communication.

  3. Ongoing Support

    • We ran the programme quarterly, ensuring long-term impact and consistency. The focus was on embedding new behaviours to support a unified culture.

The Impact

Stronger Communication: Confidence and engagement in communication grew by 55%, improving internal collaboration and external messaging.

Better Client Experience: New investment platform features were launched successfully, enhancing market competitiveness.

Growth: Assets under management increased by 28%, setting a new record for the firm.